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Description
Fashion Forecasters work with designers, apparel brands, advertisers, and media organizations, as an integral part of the rapidly changing fashion industry. With Fashion Forecasting, Sixth Edition, you will learn how to anticipate emerging trends and how to prepare and present your own fashion forecast. Chapters on different fashion eras, world cultures, and street styles show you influences on fashion innovation past and present, so that you can spot those of the future. The Sixth Edition includes coverage of the impact of the Covid-19 pandemic and global supply chain disruptions on the fashion industry. New box features include profiles of forecasting companies and forecasting intern job descriptions to help prepare students for the job market. Box features and case studies are thoroughly updated to include all new examples.
STUDIO Features
-Study smarter with self-quizzes featuring scored results and personalized study tips
-Review concepts with flashcards of essential vocabulary
Instructor Resources
-Instructor's Guide provides suggestions for using the text in the classroom and planning the course with sample syllabi, a test bank, and supplemental assignments
-PowerPoint® presentations include images from the book and provide a framework for lecture and discussion
Accessibility Information
Additional accessibility information
- Conforms with the requirements of EPUB Accessibility Spec v1.1
- WCAG level AA
- WCAG v2.2 compliant
- Accessibility request contact
Support for non-visual reading
- No accessibility features offered by the reading system, device or reading software are disabled or otherwise unusable with the product
- Has alternative text descriptions for images
Visual adjustments
Appearance of the text and page layout can be modified (font, spacing, colors)
Navigation
- Page list to go to pages from the print source version
- Elements such as headings, tables, etc for structured navigation
- All or substantially all textual matter is arranged in a single logical reading order
- Content is enhanced with ARIA roles to optimize organization and facilitate navigation
- Purposes of all links are made clear
Rich content
Language tagging provided
Table of Contents
Acknowledgments
Part One: Forecasting Frameworks
1. Introduction to Forecasting
2. Innovation and Novelty
3. Fashion Forecasting Theories
4. Forecasting Methods
Part Two: Forecasting Influences
5. Fashion Eras
6. World Cultures
7. Street Styles
8. The Arts and Popular Culture
Part Three: Forecasting in Action
9. Color and Textile Forecasting
10. Inspiration, Theme and Mood
11. Consumers
12. Sales and Strategy
Glossary
Bibliography
List of Credits
Index
Product details
| Published | Sep 03 2026 |
|---|---|
| Format | Ebook (Epub & Mobi) |
| Edition | 6th |
| Pages | 3208 |
| ISBN | 9798765104033 |
| Imprint | Fairchild Books |
| Illustrations | 125 colour illus |
| Publisher | Bloomsbury Publishing |
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